Who Are We


With our head office based in south Manchester, World Class Service was established in 2006. We have decades of venue and service experience in the team and we are passionate about service excellence. We spend our time researching, carrying out service checks, gathering networks of like minded professionals together and championing the delivery of better service quality.

We work with our subscribers and clients to help them improve service standards through face to face service behaviours, service processes, the physical service environment and through the individual touch points where customer deal with their business or received a tangible product.

But World Class is more than a service training company. We are also a movement, our subscribers not only benefit from association, tools and briefings and training support but we enable them to meet as a community, we lobby on central issues like the training hotel which will be a resource for the North of the UK not just a city.

Tracy Waddacor 
Managing Director

The World Class Service mission is to help individuals and businesses improve the established service culture. Our experience suggests that local ownership and commitment will produce the highest standards of performance within your team.

The portfolio of businesses that we have worked with extends across the UK and into Ireland and includes Manchester City Football Club, Manchester Central, Showsec, Manchester Town Hall, Manchester Hoteliers Association, Manchester Airport Group, National Museums of Science and Industry, Dublin National Concert Hall, HQ Theatre Group, Milton Keynes Theatre and Birmingham Hippodrome. We are proud of them all for their commitment and hard work in delivering high standards of service to their customers.

We work with a network of associates to provide the right solution for everyone within our network, and constantly strive to build new links with organisation who share our vision of service excellence.


Recent News

15/10/2019: Liverpool Hospitality Association returns for annual awards
Hotel Liverpool for its fourth annual Hospitality Awards and Charity Ball in October. This unique event celebrates the dedication of hardworking employees at all levels in the ...

09/10/2018: Liverpool Hospitality Association Awards and Charity Ball at Titanic Hotel
Liverpool Hospitality Association will be hosting their annual Hospitality Awards and Charity Ball at Liverpool’s Iconic Titanic Hotel on Friday 2nd November 2018. The event ...

06/02/2018: Showsec Scores High For World Class Service
  Showsec has earned some fantastic recognition for their customer-friendly approach, passing a World Class Service audit with their highest scores to date.   Rep ...

07/11/2017: Southport hotel boss recognised for work in the community
The general manager of a Southport hotel has been recognised for his work in the community. Enda Rylands, who runs the Ramada Plaza Hotel on the Promenade, was named Communit ...

02/11/2017: Young chef who fell in love with Liverpool scoops top award just months after moving here
When Helen Wickenden came to Liverpool to visit a friend in June she had no idea she would fall in love with the city, make a big career move and win a top award. At the 2017 ...

01/11/2017: Former Heston Blumenthal Employee And Titanic’s Chef De Partie Scoops At Hospitality Awards