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Sales decline after staff numbers are slashed

This News article was posted on 27 Jan 2011 .

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The Games Workshop has found its sales significantly decline after decreasing the number of staff. Customers are said to have turned away from the store after the staff failed to live up to previous customer service levels.

Mark Wells, CEO of the Games Workshop has now turned their focus to customer service with stores in mainland Europe having already seen a customer service focus lead to an upturn in their profits.

Indeed, Genesy’s Telecommunications laboratories report – the cost of poor customer service discovered that 73% of consumers end a relationship due to poor service - the root causes are:

  1.  Having to repeat information
  2.  Feeling trapped in an automated self – service circle
  3.  Having to wait too long
  4.  Interacting with staff who have no knowledge of the service history ( or customer value)
  5.  Unable to easily switch between communication channels

To subscribe to World Class Service or to speak to us about how you can improve the customer service for your customers, call Howard on 01614566007 or email Howard.

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